Audience

B Seen is a standard media banner package. It consists of unit sizes such as 300×250, 300×600, 975×40 (expandable), our new 130×100 + text unit. Each RFP is customized for your budget. From full site-takeovers to specific units within certain sections of the site, or full homepage/sitewide takeovers.

Highlights

  • High Impact Display Campaigns
  • IAB Standard Ad Banners
  • Expandable Rich Media Banners
  • Masthead Banner Units
  • Page and Background Takeovers

Sizes

  • Medium Rectrangle, 300×250
  • Half Page Ad, 300×600
  • Button Ad, 130×100 with up to 80 characters text.
  • Leaderboard, 975×40 and expandable
  • Mobile Site Leaderboard, 300×50
  • Square, 125×125 + with up to 80 characters text.

unit-sizes

File Size

  • Gif & JPG – 200kb max
    Flash – 85kb max

Banner File Format

  • Gif, Jpeg, or SWF Only

Rate Cards

Half Page Ad, 300×600

  • Weekly rate: *inquire
  • Monthly rate: *inquire (*10% discount x quarterly)

Button Ad, 130×100 + text

  • Weekly rate: *inquire
  • Monthly rate: *inquire (*10% discount x quarterly)

Mobile Site Advertising

  • 300×50, Sitewide: $65 CPM (*MOQ: 35,000 impressions)

Site Takeovers

  • Day rate: *inquire
  • Weekly rate: *inquire (*10% discount)
  • Monthly rate: *inquire (*35% discount)

Site Takeovers Examples

Cartier, December 2012
export

Dior, December 2012
Dior-Takeover

B Heard is a simple campaign that integrates with an additional package, or you can purchase this one by itself. This advertising plan consists of content integration & distribution. If there’s a certain press release you’d like to publish and get front page attention to in specific categories, or in Bloginity’s homepage, or in Bloginity’s Android/iOS Apps & Mobile Sites – this is the right advertising package for you.

Highlights

  • Content integration and distribution
  • Press Release Distribution
  • Newsletter Reachout (15,000 double-opt in subscribers)
  • Sponsored blog post/series
  • Content aligns with brand’s positioning points
  • Social Media integration

mobile-advertising-bloginity

B Discovered is an addon package to other advertising packages, however, you can purchase this package individually to help hype a certain advertising campaign, or a special promotion you’re running, or perhaps a new website you’re launching that’s relevant to our audience. Bloginity’s following growth speaks for itself. We have an average of 5000 new followers every day and have surpassed the 1,000,000 followers in total.

Here are couple of things we can do: you provide a great visual, or hire us to create the engaging visual for you. Provide us with a good excerpt, and a link and we will distribute that image on our Facebook page, and promote it on our behalf. The maximum reach could be a significant number of 326.3K. We can also target that campaign by geography.

Facebook-Promotion

Another social integration campaign we could do is utilize Twitter’s advertising platform, and promote a tweet on your behalf. We will help you curate the tweet, include a hashtag and @username, with a tinyurl and specify the budget based on your campaign.

Promoted Tweets

Promoted-Tweets

With this package, we could also create a landing page on Bloginity’s site and promote contests and such. Another thing that’s been very popular with this package is to create a specific category on Bloginity and integrate an average of 12 articles and promote that page, which is full of content and great information about your brand or the product you want to promote.

We are truly obsessed with analytics. That’s why we know the exact time to tweet, or share a post on our Google+. We also create plenty of case studies so we know what works best. Here’s a fun fact: 23% higher engagement on Facebook shares with 80 characters or less.

Please note that we work with each advertiser individually to create a custom RFP.

Quick notes:

  • A simple sponsored tweet: $250 (*does not include Twitter Ads.)
  • A promoted*  tweet: minimum spending budget: $1,500/per tweet (*includes Twitter Advertising.)
  • This Package: (“Self-Discovery”): MSB: $4,500 (*does not include sponsored advertising.)
  • B Discovered (Advertised & Sponsored): MSB: $7,500 (*includes Facebook & Twitter advertising.)

Highlights

  • Social engagement and interaction
  • Social Media integration
  • Social Media Distribution & Advertising
  • Product Reviews
  • User contests and data capture opportunities
  • Mobile site advertising
  • Channel Takeovers

The name says it all. This plan consists of B Seen, B Heard & B Discovered. You can browse Bloginity’s Advertising Map to better understand the locations of banners, but frankly speaking, if you are after the B Everywhere package we will make sure to fully integrate you and work with your needs – custom executions, even if they’re not listed, we are open to your ideas.

Minimum spending budget: $6,500

Highlights

  • Full audience exposure and engagement
  • Homepage takeover/overlays
  • Site-wide background takeover
  • Branded content channels
  • Email campaigns
  • Video content & distribution on Bloginity TV

B Sponsorship is often purchased prior to a specific event. We are mostly active during Fashion Week seasons (Fall/Winter, Spring/Summer, Resort & Pre-Fall as well as Couture).

Whether we’re at New York, London, Milan or Paris fashion week or during an event like The Oscars, you can sponsor us. And the list below explains the fine details but in all reality – we will accommodate your needs for whatever it is you’re looking for and guarantee the maximum exposure.

What actually happens with what you’re spending with us, is that we use approximately 15% – 25% of the budget to advertise & promote tweets while you are campaigning on our site, thus ensuring maximum exposure.

Campaign runs for a minimum of 7 days, maximum of 45 days

Minimum spending budget $35,000

Highlights

  • Channel Sponsorship
  • Custom Landing Page
  • Expandable Rich Media Banner
  • IAB Standard Banner
  • High impact display/campaigns
  • Masthead banner units
  • Homepage takeovers/overlays
  • Site-wide background takeover
  • Branded content channels (Fashion/Beauty)
  • Content integration and distribution
  • Social media integration (“B Discovered”)
  • Daily share (Google+, Tumblr, Twitter, Facebook) at 9AM, 3PM EST saying sponsor is making the day’s coverage possible
  • Sponsored editorial posts
  • Sponsored email campaigns
  • Video content on Bloginity TV

Advertising-Maps